Starting a business in Singapore can be an exciting venture, but before you can hit the ground running, you need to ensure that your company name is unique and compliant with local regulations. This guide will walk you through the process of conducting a Singapore company name check, using the example of iamsavvy, a company that supports businesses of all sizes with professional business administration services.

Why Conduct a Company Name Check?

Before diving into the step-by-step process, it’s essential to understand why a company name check is crucial. A unique and compliant company name not only helps in establishing a distinct identity but also ensures that you avoid legal issues and potential rebranding costs down the line. Moreover, a well-chosen name can significantly impact your brand’s perception and success.

https://iamsavvy.com.sg/practical-information/company-name-check

Step 1: Understand the Requirements

The first step in conducting a Singapore company name check is to familiarize yourself with the requirements set by the Accounting and Corporate Regulatory Authority (ACRA). ACRA has specific guidelines for company names, which include:

• The name must not be identical to an existing business or company name.
• The name must not be undesirable or prohibited by the government.
• The name must not infringe on trademarks.

Understanding these requirements will help you avoid common pitfalls and streamline the name-check process.

Step 2: Brainstorm Potential Names

Once you have a clear understanding of the requirements, start brainstorming potential names for your company. For example, iamsavvy chose a name that reflects its mission to provide savvy business administration solutions. When brainstorming, consider the following tips:

• Reflect your business values and mission.
• Keep it simple and easy to remember.
• Avoid using jargon or complex words.
• Ensure it’s versatile enough to grow with your business.

Step 3: Use ACRA’s Online Tool

ACRA provides an online tool called BizFile+ that allows you to check the availability of your desired company name. Follow these steps:

1. Visit the BizFile+ website.
2. Navigate to the “Business Entities” section.
3. Select “eServices” and choose “Name Application.”
4. Enter your desired company name and click “Search.”

The tool will display whether the name is available, identical, or similar to existing names. If the name is available, you can proceed with the application.

Step 4: Conduct a Trademark Search

Even if your desired name is available on BizFile+, it’s crucial to conduct a trademark search to ensure that your name does not infringe on existing trademarks. You can use the Intellectual Property Office of Singapore (IPOS) e-services portal for this purpose. Here’s how:

1. Visit the IPOS website.
2. Navigate to the “Search” section and select “Trademark Search.”
3. Enter your desired company name and click “Search.”

This step ensures that your company name is not only available but also legally safe to use.

Step 5: Reserve Your Company Name

If your desired company name is available and does not infringe on any trademarks, the next step is to reserve the name with ACRA. This reservation is valid for 120 days, giving you ample time to complete the incorporation process. To reserve your name:

1. Log in to BizFile+.
2. Select “Name Reservation” under the “Business Entities” section.
3. Fill in the necessary details and pay the reservation fee.

Step 6: Incorporate Your Company

With your company name reserved, you can now proceed with the incorporation process. This involves preparing the necessary documents, such as the constitution, and filing them with ACRA. At iamsavvy, we assist our clients with the entire incorporation process, ensuring that all statutory requirements are met efficiently.

Conclusion

Conducting a Singapore company name check is a crucial first step in establishing your business in the city-state. By following this step-by-step guide, you can ensure that your company name is unique, compliant, and legally sound. Remember, a well-chosen name lays the foundation for your brand’s identity and success.

At iamsavvy, we understand the importance of starting on the right foot. Our team of experienced professionals is here to support you every step of the way, from conducting the name check to handling all administrative tasks. By taking care of the routine, we allow you to focus on what truly matters – growing your core business.

As you embark on this exciting journey, consider the long-term implications of your chosen name and the potential for growth and expansion. A thoughtful and strategic approach to your company name can set the tone for your future success, ensuring that your brand stands out in a competitive market. Happy naming!